South African Afro musician Zahara Bulelwa has come out and expressed concern about how mainstream media has rather given prominence to genres, whose content isn’t viable to generations, “Today its all about music, whose lyrics aren’t even clear,” she states.

Musician Zahara
“MTV is busy with all those videos of people not wearing clothes, and if you want to find musicians with a message, there’s nowhere,” she explains.
Zahara states how media is promoting content which wont in anyway inspire the young generation.
The Award winning musician who was recently in Kigali for the Kigali Jazz Junction performance explains how she was inspired into Soul music on a mission of sending on a message to society, “I’ve always wanted my voice to get out there and inspire,” she explains.

Zahara during her Kigali performance
To Zahara, Soul is the person, “My music is me, its what I live for,” she explains
Zahara refutes the idea that the music industry is dominated by the male gender, “Its not about domination,its about whom you are speaking to,” she states.
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